Unlock the Secret to Higher Patient Conversions with Dr. C.J. Mertz’s Proven Strategies

Struggling with low patient conversions? You’re not alone. Even top chiropractors convert only 17% of consultations, leaving valuable revenue on the table. Meanwhile, medical specialists achieve nearly 100% patient commitment. What’s their secret?

In this exclusive guide, Dr. C.J. Mertz—renowned chiropractor, business coach, and longtime ChiroTouch user—shares his proven conversion strategies to help you build trust, establish authority, and turn consultations into committed patients.

What you’ll learn:

• Position yourself as an expert. Build trust before the report of findings (ROF) to improve conversions. ‍
• Use confident communication. Avoid weak language and present diagnoses with authority. ‍
• Incorporate visual evidence. Engage patients with X-rays, models, and diagrams to reinforce your findings. ‍
• Guide patients to “yes.” Use Dr. Mertz’s eight-question framework to secure commitment. ‍
• Structure the ROF for success. Present care plans effectively to reduce hesitation and increase acceptance.

ChiroTouch makes implementation easy. With automated scheduling, integrated payments, and digital SOAP notes, ChiroTouch helps you focus on patient interactions—not paperwork.